Tuesday, September 9, 2014

Interactive Theater 2.0




In Las Vegas when you attend a show you are sternly advised against using photography or recording devices of any kind. You are also told to silence your cell phones. The warning is given audibly sometimes in five languages. I switched that over on its head when I decided to include a Facebook Fan page into our show. As an owner/actress & head writer of the show I created and strategically implemented our Facebook Fan Page, it’s debut was on May 4th of 2009. Marriage Can Be Murder is an interactive comedy dinner show that runs seven nights a week at The D Casino. We were the first and are still the only show in Las Vegas to use social media live during our show. We also allow and encourage  photography, recordings and cell phone usage! When I tell the audience that they can use their cell phones and post photos of the show during the show, they often erupt in cheers. I wanted the audience who were playing the murder mystery game to also be involved interactively in real time online. In the beginning there were not many who were playing along but we coaxed and encouraged our guests and we posted clues and awarded points for those that decided to give it a try. We scrolled the Facebook page in the theater for the guests to see during the show. Our goal was to connect with our audience at another level. We designated an actor  backstage that played along with the guests as they interacted virtually. They pulled pictures from audience members Facebook pages added text and used them as clues. When guests saw themselves on the big screens they gravitated to it like monkeys on cupcakes. Now five years later we had to switch from our fan page to a nightly live page to handle the traffic it generates. Our audience members now add some of the best humor to our show with their invaluable input. 

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